I don't get it

Today, I went to a major bike shop in town. It's been there for as long as I can remember. If you want something for a bike, this is the place to go. 

I entered and looked around. I spotted three shop assistants and said, "I'm looking for a plastic cover for my bicycle." Earlier today, I had brought my bicycle, which has been in the cellar since October, and put it outside in the back yard. The previous cover was full of holes and I had thrown it away.

"No, we don't have such covers any more. We have a very reduced range of goods here now."

I look at them, puzzled.

"We've been a Cube shop for two years now."

I continue to look puzzled.

"Only one brand of goods."

"So," I said, "I'll have to buy online." And I walk out of the shop. 

I don't get it. The bikes in the shop window are extremely expensive and yet they don't offer protection from the weather for them? Surely, a cover for one's bike would be a great way to advertise the brand. But, no. 

This morning, as I said, I put my bike in the yard and determined to pick up a cover. I reckoned I had a few days at least as the weather has been so dry recently. Imagine my surprise at the current downpour. 

Reader, my bike is now back in the cellar after less than 12 hours of freedom. I can't stand to see it in the rain, at risk of rust. It may only be a second-hand bike that I've had for about 10 years, but I still like to keep it looking good. And I must be succeeding, because when I put one of my ground-floor neighbours saw me with it this morning, she said, "Oh, a new bike!"